Amazon And Viacom Close To Deal

February 13th, 2012 by James

Amazon-And-Viacom-Close-To-DealIn what is seen as one of the last steps in a plan to launch a standalone subscription service to compete with Netflix Inc, Amazon.com Inc is about to announce a Web video deal with Viacom Inc.

Viacom that owns TV shows and movies from MTV Networks, Nickelodeon and Paramount Studios will be the latest of many partners Amazon has made deals with for its Prime Instant Video service. Major studios including CBS Corp, Time Warner Inc’s Warner Bros, News Corp’s Fox, Sony Corp, Comcast Corp’s NBC Universal and Walt Disney Co have licensed programming to the retailer.

The company would be announcing a new online video deal this week, Viacom Chief Executive Philippe Dauman told Wall Street analysts last week but hesitated to name the partner and a Viacom spokesman declined to comment further.

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